BARTON, MATHESON, WILLSE & WORTHINGTON

Barton Matheson Willse & Worthington - BMWW

is a highly regarded integrated marketing and communication firm serving national institutions and businesses. Our roots trace back to 1921 and our professionals are experienced in a wide range of marketing disciplines, including strategic marketing, research, communications consultation and planning, graphic design, and production in all print and electronic media.

We have helped national and regional institutions in many fields: education, the arts, culture, philanthropy, health care, government, trade and professional associations, and advocacy. In business, our clients include all sectors of manufacturing, professional services, and technology.

We understand the special nature and unique communications needs of institutions and businesses. Our success is built on our clients’ success. To all those whom we have helped shape their identity or brand their products and services, improve shareholder value, raise funds, or enhance recruitment levels, we honor their trust in our experience and creativity.

BMWW’s heritage, as the pioneer in institutional marketing, started an industry. Today, we help institutions and businesses achieve their goals by building integrated communications programs that effectively target their most important audiences.

In plain English, we work with institutions and corporations to help them bring out their best. How we do this depends on each client’s unique attributes. SERVICES:

We assist client institutions to meet their mission-based objectives through an integrated marketing approach that encompasses consulting, research, strategic communications program planning, branding and identity, creative services, and implementation through all media.

BMWW offers integrated brand support through all forms of corporate communications. Our services include:

print materials to support sales and marketing programs; in-store point-of-purchase design and fabrication; package design; media planning and advertising; brand and identity support; market research; investor communications; Web site development and Internet strategies; exhibit design and fabrication.

BMWW helps clients achieve bottom-line results. We do this by implementing a time-tested comprehensive, research-driven process that is customized to meet each client’s unique needs. As one key aspect of each project, we educate in-house staff to ensure the maintenance of the brand.

BMWW’s strategy for brand identity development is an innovative process that combines internally directed positioning goals with insights derived from carefully tailored research.