SEO & Biz Hub - Interview

Interview

How to increase the amount of visitors to a website?

one month ago

A SEO service provider utilizes the practice of search engine optimization to increase the amount of visitors to a website by obtaining high-ranking placements in the search results page of search engines. Typically, a business with a website and online presence will hire an experienced SEO service provider to improve its organic Google search result listings.

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Cylex: Why do some websites have difficulty with traffic?

Some websites have trouble with traffic because of several reasons. If major search engines like Google or Bing don’t know your site exist, they can’t index your website to send their crawlers to crawl it to send traffic to it. Your website may not be using the right keywords to send traffic to your website. Your website may not be providing the best type of content to attract great traffic or you may not be promoting it correctly. So there are many things that can come into play. There are a lot factors like slowly loading website, bad site structure, on and off page factors that can keep your website from getting traffic. This is when Search Engine Optimization (SEO) will be a great help with those type of issues and more.

Cylex: How does Search Engine Visibility help you optimize a site?

Search Engine Visibility help you optimize your website by showing you how to improve your on-page and offpage aspects of your site. Doing this increases the visibility of the site in search engines, plus it helps build "natural"  “organic” traffic which is free traffic you don’t have to pay for.

Cylex:  How do you know which keywords suit better for a company?

The best way to judge which keywords will better suit a company is by looking at how many impressions a particular keyword is showing for that website by using Google Webmaster Tools. Bing Webmaster Tools can also show similar information. These tools show you which keywords brings traffic to your website and what people are searching for that can bring traffic to your website. You can also set up a small Google Adwords Campaign to get this information too. This will tell you which keyword you should target for ranking purposes. Tools like Semrush Keyword Planner, Google Keyword Planner and Moz Keyword Research Tool are also great ways to find out what keyword you should target for a particular website. Now, you do have to create a free Google Adwords Account. But it’s worth it.

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Cylex: Why did you choose to work with Small Businesses & Startups?

The reason I chose to work with Small Businesses and Startups is because I wanted to provide SEO Services for people who can’t afford the average high SEO prices. I will still work with larger companies as well, but my specialty is in helping small businesses succeed. I provide the same type of services, as of Search Engine Optimization Companies, if not better and the customers get a lot more, but at a lower price than my competitors. You really can’t go wrong with getting Search Engine Optimization from SEO & Biz Hub.

Cylex: How much do SEO and Web Presence services cost? Does this vary from day to day, week to week, month to month, etc.?

SEO Services can range from $300-5000+ a month, depending on Campaign Ads, budget and how large the website is. But most companies will not charge less than $1000 for SEO Services. The only time the cost changes, is when a Paid Campaign has been included. The cost depends on how much is needed to obtain the best results. Google also increases the CPC on campaigns, often, the longer your campaign is running. This can greatly cause SEO Services to increase if it includes a campaign.

Cylex: What are some of the reasons to use pay per click?

Some reasons to use PPC is to get the ball rolling in the beginning, while building organic traffic. It can take anywhere from 3-6 months or longer for you to see the great effects of SEO. A new site will not have a lot of organic traffic early on, so SEO Agencies start a PPC Campaign to help to speed things up. Also PPC’s are great to help you find new customers nationwide. PPC Campaigns are great, but just keep in mind that they can become very costly when you bidding on competitive keywords.

Cylex: What other solutions does 'SEO & Biz Hub LLc' offer?

SEO & Biz Hub also offers Reputation Management Services. Majority of customers today are becoming more Business Saavy and selective on who they do business with. It is crucial for businesses to maintain a great reputation because so many customers look at company reviews now before they make a purchase. We also offer Cost-Effective Website Designing with SEO in mind. It’s no longer about having the prettiest website any longer. It’s about having a great structure that will bring traffic. And we also offer Local SEO and Social Media and Website Management Services. We go above and beyond to help our customers succeed. You are helping the company build their Online Business.

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Hiring an SEO firm to have a look at your domain is a good idea. Being ranked in Google is a 1-way ticket to market leadership in your area and can often be the difference between your business thriving and stalling out.

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